Action Net Zero, the community interest company set up to help people and businesses embrace a greener future, has launched its latest campaign – to reduce our reliance on fossil fuel. Across 2022 and 2023, the focus will be on supporting individuals, communities and businesses to take ownership of how they buy and use energy. Pamela Barbato, founder of Action Net Zero, said: “We all share the responsibility for making changes to live more sustainably. This campaign, over the next year, will highlight the many ways that people can act, helping everyone understand that small incremental changes really do make…
Author: sme-admin
On Monday 19th September 2022 the UK said a final goodbye to its longest reigning monarch, Queen Elizabeth II. For many she was an example of true leadership; her reign was an inspiration and the nation became accustomed to her as a reassuring presence, leading the country for over 70 years. It will certainly take some adjusting to life without her. Zaki Cooper and Nick Loughran MVO are the Co-Founders of Integra and both previously worked for the Royal Household. Zaki was an Assistant Press Secretary to the Queen from 2009 to 2012 with specific responsibility for the Diamond Jubilee. Nick worked…
John Michael, CEO, iStorage looks at how managers should be securing their business data to ensure the highest levels of security when permitting flexible modes of working. The dynamic of the workplace has shifted. A hybrid or flexible model has become the preferred method of working for millions of employees, with remote capabilities allowing greater freedom to collaborate and innovate outside of the confines of the 9-5 office. Research into the attitudes of working professionals about the move to remote working as a result of the Covid pandemic found that over half of employees work remotely once a week[1] with…
Running a restaurant is about offering the best possible dining experience for your customers – whether that be quality service, an enticing atmosphere, or even just great food. It can be a challenge regardless of size. However, it’s especially challenging if you’re a small or new business. If you’re just starting out or trying to grow, you want to spend time focusing on the parts of your restaurant that make it special to you – not getting bogged down in financial admin and managing expenses. With an Equals Money account, you can get real time visibility over spending and budgets…
With COVID-19, labour shortages, and now the impact of geopolitical conflict to contend with, businesses are losing confidence fast. New and considerable risk factors to economic growth and inflation are causing unprecedented levels of volatility and unpredictability. Rising costs, such as energy and goods, are shrinking budgets, which is resulting in a polarised reaction from businesses: accelerate digital transformation plans or stop and take stock. It may seem counterintuitive, but businesses must fight the urge to batten down the hatches in the wait for what comes next, says John Cheney, CEO, Workbooks. To grow revenues and reduce costs, investing in ways to…
A Northampton start-up that has designed a unique hybrid motorcycle and is already grabbing the attention of UK police forces, has just secured a £150K investment from British Design Fund, along with a further £150k from angel investors. White Motorcycle Concepts (WMC) was founded by engineer Robert White in 2018. With a background in high level motorsports, Robert has developed a product that bridges the gap between lowering emissions, while overcoming the current challenges presented by going electric. The technology’s potential for emergency service first responders being quickly recognised. Since introducing the world’s most aerodynamically efficient motorcycle featuring the company’s…
Joanna Jagiello, Marketing Director, at The Barcode Warehouse provides some insight to The Woes and Wonders of WhatsApp at Work. Around 2 billion of us use WhatsApp. It’s a cost-effective and convenient way to keep in touch with family and friends, to organise events and share videos. However, it’s very risky to use WhatsApp (or any consumer-grade messaging app) for internal comms at work – but that doesn’t stop lots of people doing it anyway. In this article, I’ll explain the five key risks that messaging apps bring to the workplace, and why you should be looking at the (many) alternatives instead. It’s…
Paul Waite passes comment on the reign of Queen Elizabeth II. The Queen, that steadfast lady who has been there all my life was born in 1926. George V was on the throne and the world had been through the war to end all wars. Arguably the UK never recovered from World War One. We entered it as the number one world super power but took one hell of a battering. It was the age of Empire and George was not only King of the UK, Canada and our antipodean brothers but was Emperor of India. The 1920s were grim with low growth and high…
By Heidrun Luyt, CMO, Pipedrive Any business that successfully scaled up to the SMB mark knows that all being well, strong marketing attracts leads which fill the sales pipeline and turn into customers. Marketing and sales coordinate to achieve overall success. Yet, under pressure to perform by the demands of growth, and without continued coordination, these two functions can fall apart. The result is that leads aren’t gained, nurtured, and converted due to common challenges and foreseeable errors. One of these biggest challenges lies in managing and analysing the large volumes of information to which a modern business has access. With…
Dark social is digital content that is shared privately and is untraceable by web analytics tools. One example of dark social is sending a friend a link from a local news article via Facebook Messenger or Snapchat. Marketers and brand owners – pay attention. Social media has billions of active monthly users, primarily Millennials and GenZers. This provides endless marketing opportunities for brands looking to start utilising this “dark” social environment. The term ‘dark social’ was first used in 2012, when Alexis Madrigal wrote for The Atlantic. He explained that “this vast trove of social traffic is invisible to most…