Quiet quitting, a phrase which emerged on social media last year, refers to the act of showing up to work with the intention of doing no more than what is required in your job description. It has been an ongoing problem for years. However, by labelling it as quiet quitting, it has been brought to the forefront of business leaders’ minds as they continue to battle a strange and evolving talent pool. In fact, 80% of small business leaders say they are still experiencing issues with recruitment and staff retention. Some SME leaders may see that higher wellbeing and lower engagement threatens their own success as they continue…
Author: sme-admin
Simply put, a sales process (a *good* sales process) increases the velocity of deals flowing from “prospect” and “potential lead” through to “pitch” and “close”. Moreover, a sales process that Sales Leaders can properly monitor will ultimately result in more deals closing! So, if you are asking, “Is implementing a good sales process in my organization worth the effort?”, the answer is: Absolutely. Know that once you’ve ironed out the best sales process for your team, your rep’s activities and results can be measured, tracked, and put to work. Know too, that having Leading Indicators of Sales Performancebaked into your…
Professor Dr Wolfgang Merkle, Professor of Marketing & Management at the University of Europe for Applied Sciences, provides SMEToday readers a perspective on the importance of Holistic marketing and how marketing needs to develop a new thrust and contribute to a successful entrepreneurial presence. Every era claims to be even more demanding than the previous phase. When assessing current challenges, however, there is much to suggest that the current marketing environment is much more tense than in the past. This is because companies and their marketing are currently being challenged from five different directions at the same time: From a socio-political perspective, both the…
85% of UK consumers believe that brands should cut marketing spend and reduce profits to combat the cost-of-living crisis. In response to this, leading programmatic advertising and data solutions expert Crimtan is highlighting the best way to optimise marketing spend and help brands predict future outcomes, using a ‘Total Media Attribution’ (TMA) approach. Developed over the last 5 years, it reads non-personal digital signals to understand what drives performance in real-time, allowing brands to target the correct audiences, and ensure businesses outperform on return on investment by predicting outcomes and recommending the best use of marketing budget. Accurate marketing attribution should be a…
Sabrina Loi, Chief Design Officer at Creditspring shares her thoughts on ‘Embracing Equity’ and building financial products that create more inclusive access to credit As the first employee of Creditspring, I found the challenge of building a product from scratch that would transform the lives of people struggling with their finances to be too good to miss. Our priority from the very start was to build a product that would have a real and lasting impact on people across the UK who were facing financial difficulties and needed to access credit quickly and safely without the risk of falling into…
Julianne Ponan MBE, CEO of allergy-free brand Creative Nature, will talk about the importance of catering for people with allergies at a key food industry event this month. The International Food and Drink Event (IFE23) takes place from 20-22 March, at ExCel in London. It is one of the leading events in the UK food and drink calendar attracting around 25,000 food and drink professionals. They come together to sample new products, make lasting business connections and find suppliers they hope will give their business a competitive edge. Attendees at the event will be able to take in the latest innovations…
I’m really unapologetic in my conviction about the value of natural healing. Why? Well, quite frankly, I would either be diseased or deceased without it. Sounds strong, but it really is that serious! Intelligent Healing has helped hundreds of people and this article is all about how. What’s it all about? Let me illustrate. A woman bound by invisible rope is now struggling to get free. She feels pain and has marks on her arms and waist. She is distressed, sweating and has tense muscles. How can she be helped? We could give her medication to relax her muscles and relieve…
Document management specialist company Filestream is the headline sponsor of this year’s Great British Expos regional business events. It is the second time that the company has sponsored the expos. Each year, over 12,000 SMEs from the UK attend these regional events to network, conduct business and find new suppliers. The expos have gained the respect of the wider business world with repeat exhibitors and sponsors, including Barclays Bank, Lexus, Lloyds Bank, Just Cash Flow PLC and Vodafone. The first event of the year will take place in Wales at the All Nations Centre in Cardiff on March 31. Further…
Ahead of International Women’s Day 2023 Raffolux reveals that btween 2016 and 2021 the UK registered a 12.5% increase in the number of women on boards – the highest number seen in a list of similar countries. Searches made globally for ‘female CEO’ soared by 644% between 2012 and 2022 February 2023: Ahead of International Women’s Day Raffolux, the UK’s leading digital raffling platform, shares that the UK has seen the biggest increase in the number of women on boards since 2016. The company analysed data from the annual FTSE Women Leaders Report to reveal that the UK experienced a +12.5%…
Sara Davies MBE, multi-million-pound entrepreneur, star of Strictly Come Dancing and an investor in Dragon’s Den, believes that the fundamental key to being a successful entrepreneur, is simple – it is all about creating a product or service that solves a genuine problem for your audience. And importantly for budding entrepreneurs, why these are the type of businesses and individuals that this ‘Dragon’ looks to invest in. “You see all these people coming in with ideas and I become interested when it’s an idea that solves a problem that I can really understand. You’ve just got to observe your customers,…